Ecommerce Website

SOSH

Sosh is India's first community commerce marketplace. Where you can find products that are uniquely right for you. And for the 'right' brands to reach you, they shouldn't have to spend thousands of dollars on meaningless ads. What they should have are trustworthy claims & strong values. The platform revolutionizes e-commerce by connecting consumers with brands through community-driven recommendations, eliminating the need for expensive advertising campaigns while building authentic relationships between brands and their target audience.

Technology Used:

MERN StackAWSRedisKubernetesPostgresNeo4j

Brief

India's first community commerce marketplace

Problems

•Need for a unique community-driven commerce platform that connects consumers with brands authentically
•High advertising costs preventing small and medium brands from reaching their target audience effectively
•Lack of trust between brands and consumers in traditional e-commerce models
•Difficulty in creating personalized product discovery experiences for users
•Challenges in building meaningful relationships between brands and their community

Approach

•Developed a comprehensive community commerce marketplace with social features
•Implemented advanced recommendation algorithms using Neo4j for relationship mapping
•Built scalable microservices architecture on AWS with Kubernetes orchestration
•Integrated Redis for high-performance caching and session management
•Created intuitive user interfaces for seamless shopping and community interaction
•Established trust mechanisms through community reviews and brand verification

Results

•Successfully launched India's first community commerce platform with growing user base
•Reduced advertising costs for partner brands by up to 60% through community-driven discovery
•Improved product discovery through community insights and recommendations
•Scalable architecture supporting millions of users with high availability
•Increased brand-consumer engagement through authentic community interactions
•Achieved significant reduction in customer acquisition costs for partner brands

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Reviews

What Our Clients Think About Us

“Been working with AppStone for a few years now. They have been giving us amazing resources over multiple projects. What I love the most is their consistency in delivering quality code.”

Tony Alapatt

CEO, Paper Rocket Labs, Bangalore

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